Is Yumeya Furniture an OBM?

Yumeya Furniture is on the way to be an OBM. The OBM sells the goods under their own brand name in order to add value. Now many Chinese companies are moving from the current OEM stage to OBM to secure a bigger share in the increasingly competitive global market.

Yumeya Furniture is currently undergoing a transition towards becoming an OBM (Original Brand Manufacturer). This means that they aim to sell their products under their own brand name, thus adding value to their offerings. The decision to shift to OBM reflects a growing trend among Chinese companies, as they strive to secure a larger share in the highly competitive global market.The shift from the traditional OEM (Original Equipment Manufacturer) stage to OBM represents a significant strategic move for many Chinese businesses. While OEM involves manufacturing products for other companies to sell under their brand names, OBM enables companies like Yumeya Furniture to establish their own brand identity and take ownership of the entire production and marketing process.By becoming an OBM, Yumeya Furniture will be in a better position to differentiate themselves from competitors and build a stronger connection with their customers. This shift allows them to create a unique brand image, establish quality standards, and develop a direct relationship with consumers. Moreover, it opens up opportunities for product innovation and customization, enabling Yumeya Furniture to cater to specific market demands and trends.Entering the OBM realm also comes with its challenges. Yumeya Furniture will need to invest in research and development, design capabilities, and marketing strategies to build brand recognition and loyalty. They will also have to face the risks associated with brand reputation management and ensuring consistent product quality.However, the rewards of embracing OBM can outweigh the risks. It offers the potential for higher profit margins, increased control over pricing, and the ability to capture a larger portion of the value chain. This transition allows Yumeya Furniture to evolve from being solely a manufacturer to a brand that stands out in crowded markets.As Chinese companies like Yumeya Furniture shift towards OBM, they contribute to the growing competitiveness of the Chinese economy in the global market. This transition signifies a transformation in the "Made in China" perception, as companies focus on elevating their brand image and delivering superior products.In conclusion, Yumeya Furniture's journey towards becoming an OBM highlights the broader trend seen among Chinese companies. By embracing OBM, they aim to add value to their products, gain a competitive edge, and establish a stronger presence in the global market. This strategic shift brings both challenges and opportunities, but ultimately positions Yumeya Furniture for long-term success in a dynamic and ever-evolving business landscape.

Heshan Youmeiya Furniture Co., Ltd. has been focused on hotel room chairs industry since many years ago and achieved great success.hotel room chairs is of simple design, exquisite workmanship, good exterior, and high quality. It is more advantageous than other products in the same category in multiple aspects such as price, performance and service life. All these make it more cost-effective in general.The product has stable performance, long storage life and reliable quality. One of the customers said that the product offers significant savings over its lifetime since it utilizes less energy and lasts longer.

Heshan Youmeiya Furniture Co., Ltd. always satisfies the true needs of every customer and aims to produce perfect hotel room chairs.